Assertive leadership in a risk averse world

Great companies are built because at some point someone made a bold decision that their peers did not.

Today, we live in a risk averse world, driven not only by increasing regulation but also from the increased fear of making mistakes. People have always made mistakes, but in today’s hyper connected ‘real time’ world, mistakes can get out of control at an alarming rate.

Business is inherently a risk-taking activity, and decision paralysis through fear equals a slow corporate death. In these uncertain times it is time for the return of assertive leadership.